YouTube Designer (Movie Brand)
Position Overview
- Job Title
- YouTube Designer (Movie Brand)
- Employment Type
- Full-time
- Location
- Remote
- Compensation
- $50 to $100 USD per approved thumbnail
About the role
You write titles and design thumbnails for one of our movie brands. You understand what gets a person’s attention and what makes them click.
The title opens a question the viewer cannot answer yet. The thumbnail works with that title: it gives just enough context for the viewer to understand what the video is about, and it opens a stronger question they can only answer by clicking.
We need a designer who can make a person stop scrolling and click. You already think about why one image or line gets a click and another does not. You can write a title that opens a question, and design a thumbnail that adds a stronger one. You use color and composition so the thumbnail stands out in a feed.
About us
NIA Production is a YouTube conglomerate. We own, build, and operate our own channels in-house. Every channel we run is ours.
We are 90+ people strong and growing rapidly. Most of our team is hybrid and we hire globally. We move fast. We care about results, and we hire people who think the same way.
Responsibilities
- Write the titles. For each video, we need 3 final title variations. Each one opens a question the viewer wants answered.
- Design the thumbnails. For each title, design 2 final thumbnails. Each one works with the title, gives just enough context, and opens a stronger question.
- Make it stand out. Use color and composition so the thumbnail catches the eye in a feed.
- Deliver before upload. Every video gets 3 titles and 2 thumbnails per title before we post.
- Learn and improve. Take notes on what worked and what failed, and use that on the next video. Take direction from the Creative Lead and change the work when asked.
Requirements
- You can write titles and design finished thumbnails, not only concepts.
- You can explain why a package would get a click.
- You take direction, learn from a miss, and improve on the next one.
Nice to have
- Experience packaging videos for YouTube.
- Experience in the movie niche.
What success looks like
- Viewers click. The title and thumbnail together create questions strong enough that the viewer has to click to get the answer.
- Title and thumbnail work as a pair. The thumbnail does not repeat the title. It adds to it.
- The thumbnail stands out. Color and composition catch the eye in a feed.
- The work gets better. Each package reflects what you learned from the last one.
- Every video is packaged before upload: 3 titles and 2 thumbnails per title.
What's in it for you
- Your work is what gets the video seen. Titles and thumbnails are the first thing the viewer meets.
- A path to full-time. Once the brand has grown enough, this can become a full-time role with us.
How to apply
Send the two parts below through the application form.
If you have past title and thumbnail work, send a link as well. We will still need both parts.
Part 1
Send 2 or 3 title and thumbnail packages you have made. For each, what question does the title ask, and what does the thumbnail add?
Then tell us about one package that did not work. What did you learn, and what would you change?
Part 2
Pick a film you know well. Imagine we are making a video about one surprising fact behind how it was made or what it means.
Write 3 title variations. For each title, describe 2 thumbnail concepts. Finish 2 thumbnail designs for the title you think will get the most clicks, and tell us why.
Ready to apply?
Applications are reviewed as they come in. We read every submission.